Collaborative Innovation and the Digital Vortex

Digital disruption is set to displace four of today’s top 10 incumbents in each industry within the next five years, according to a report by the Global Center for Digital Business Transformation. The challenge of digital disruption is not seen as worthy of board-level attention in around 45 percent of companies. The solution may lie in the practice of collaborative innovation, which leverages the wisdom of the crowds to solve tough business challenges. Two examples of this are Unilever, which has launched the IDEAS Foundry, and Amway, which hosts its long-running The Voice program, with each using Planview IdeaPlace for the virtual component.