A list of reasons why innovation lists are worthless
The creation of Top 50 Most Innovative Firms lists is often seen as a way to validate the egos of large, well-known firms. However, there is no good methodology to measure how innovative a company truly is, and many valuable and interesting innovations are happening in smaller, less publicized firms. The focus on large firms with good publicity may demonstrate occasional innovation, but it ultimately distracts from truly innovative work being done elsewhere.