
A Journey Through Explorium: Shanghai’s Omnichannel Retail Lab
Explorium began as a lab for supply chain management solutions, but has evolved into an innovation hub that promotes collaborations between entrepreneurial innovators and technology start-ups. From providing assistance in e-commerce fulfillment, conducting shopper sentiment analyses, to running design thinking programs, Explorium acts as a digitized factory for new ideas. The hub aims to foster innovation and create meaningful conversations and connections between retail clients and startups, developing retail business models from pilot to go-live stages.