SMEs

Subject matter experts are the go-to people for particular topics, who provide specific insights and collaborate for better innovation results.

More Innovation Glossaries

Funnel

A funnel represents the journey potential customers go through, from first contact to final purchase, narrowing at each conversion phase.

Innovation Strategy

Innovation strategy is a comprehensive plan to develop and implement new products, services, or processes that will help an organization achieve its goals.

Standards

Set of accepted guidelines for manufacturing products and carrying out processes to promote efficiency, safety, and optimal related outcomes.

Top SMEs Resources