Market Innovation

A marketing innovation is the implementation of a new marketing method involving significant changes in product design or packaging, product placement, product promotion or pricing.

More Innovation Glossaries

Agile Innovation

Agile Innovation: A flexible, iterative approach to developing new products and solutions rapidly while adapting to customer feedback.

Innovator

Innovator: An individual or entity that introduces new ideas, products, or methods to drive progress and create value.

Experimentation

Experimentation is the process of testing ideas, concepts and solutions in order to measure their effectiveness and discover new insights.

Top Market Innovation Resources