The Imagination Machine: How to Spark New Ideas and Create Your Company’s Future

The Imagination Machine: How to Spark New Ideas and Create Your Company’s Future

A guide for mining the imagination to find powerful new ways to succeed. We need imagination now more than ever—to find new opportunities, rethink our businesses, and discover paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious capacity? How does imagination work? And how can organizations keep it alive and harness it in a systematic way? The Imagination Machine answers these questions and more. Drawing on the experience and insights of CEOs across several industries, as well as lessons from neuroscience, computer science, psychology, and philosophy, Martin Reeves of Boston Consulting Group’s Henderson Institute and Jack Fuller, an expert in neuroscience, provide a fascinating look into the mechanics of imagination and lay out a process for creating ideas and bringing them to life.

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How To Come Up With Great Ideas and Actually Make Them Happen

How To Come Up With Great Ideas and Actually Make Them Happen

This book will help you achieve ambitious visions for learning through swift innovation. We will borrow from the people who invent what we all end up using tomorrow, create much from very little.

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Open Innovation Results: Going Beyond the Hype and Getting Down to Business

Open Innovation Results: Going Beyond the Hype and Getting Down to Business

Open Innovation Results offers a cleareyed view of the challenges and realities that limit the ability of organizations to create and profit from innovation.

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Diffusion of Innovations

Diffusion of Innovations

Professor Rogers explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky.

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