The Customer-Driven Playbook

The Customer-Driven Playbook

Many product developers wish they could work more like a startup, with small, nimble teams capable of making quick decisions. But for many businesses, pivoting swiftly to capture new opportunities is easier said than done. That’s where this practical guide comes in.

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You're About to Make a Terrible Mistake: How Biases Distort Decision-Making and What You Can Do to Fight Them

You're About to Make a Terrible Mistake: How Biases Distort Decision-Making and What You Can Do to Fight Them

Discover nine common business decisionmaking traps and learn practical tools for avoiding them.

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How to Avoid a Climate Disaster

How to Avoid a Climate Disaster

Bill Gates shares what he's learned in more than a decade of studying climate change and investing in innovations.

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Ten Types of Innovation: The Discipline of Building Breakthroughs

Ten Types of Innovation: The Discipline of Building Breakthroughs

Using a list of more than 2,000 successful innovations, the authors applied a proprietary algorithm and determined ten meaningful categories of innovation.

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