The Job-to-Be-Done Growth Strategy Framework

The Job-to-Be-Done Growth Strategy Framework

Innovation and growth strategy are important for any business to expand its market share and increase profitability. Using the Jobs-to-be-Done framework, businesses can categorize their products into five categories based on customer segments. These categories determine the growth strategy a company should adopt for market penetration and success. The five growth strategies are differentiated, dominant, disruptive, discrete, and sustaining. By using this framework, companies can understand their past successes and failures, and adopt a strategy to create winning products and services in the future.

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More Innovation Resources:

Global Innovation Management: Definition, Strategy, Examples

Global innovation management is a structured process that generates, captures, and improves valuable ideas within an organization.

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Addressing Business Innovation Gaps to Achieve Growth

Addressing Business Innovation Gaps to Achieve Growth

Business innovation gaps can hinder growth. Addressing issues such as software use and management structure can help close these gaps.

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How to Develop a Continuous Improvement Plan?

Continuous improvement is key for business success, but it’s not always easy to implement. This article explains how to create a continuous improvement plan that works.

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