Proposed Certificate Program in Innovation

Proposed Certificate Program in Innovation

Certificate programs are a more accessible and affordable way for working professionals to gain advanced training in highly focused areas. However, in the field of creativity and innovation, few institutions offer full degree or certificate programs. North Carolina State University, the University of Maryland, and the University of Sydney are examples of institutions that offer specific certificate programs in entrepreneurship, technology, and innovation. To address the need for marketing-oriented training, a proposed approach is a Certificate in Innovation program that enables professionals to gain skills in innovating, linking innovation to corporate strategy, and realizing new growth opportunities. Elective tracks include design, product development, and commercialization.

View

More Innovation Resources:

Why Corporate Innovation Is So Difficult

Innovation, invention, and entrepreneurship are often used interchangeably, but they are distinct with different challenges. Corporate innovation faces significant barriers including past success, playing defense over offense, resource allocation and project prioritization, and rigidity of systems and decision making.

View

4 Stages for Innovation Refinement

Innovation never stops evolving, and there are key inflection points for change during the development of a new idea. These include ideation and brainstorming, proposal building and refinement, evaluation and prototyping and testing.

View

Business Benefits of Employee Proactiveness and Strategic Thinking

Innovation management requires a proactive mindset. This means addressing problems beforehand through preventive means and shaping operating models that enable employees to find issues and anticipate problems. All employees, regardless of rank, should practice proactivity to improve work quality and productivity.

View