Innovate on Purpose: Innovation Failure: Ignorance or Arrogance?

Innovate on Purpose: Innovation Failure: Ignorance or Arrogance?

Innovation requires humility, as customers determine the value and importance of products and services. Innovators must possess a beginner's mind and approach problems or opportunities with fresh eyes. Ignorance is not plausible in today's world of abundant data and resources, but arrogance is a common barrier to innovation discovery. Innovators must let go of their arrogance and interact with customers to gain insights and discover needs. From those observations, potential solutions can be created and tested through experiments.

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The Inverted Funnel: How Blockchains Will Shake Up the Traditional Consumer Funnel

The Inverted Funnel: How Blockchains Will Shake Up the Traditional Consumer Funnel

Blockchain technology is changing the traditional consumer funnel by providing more personalized and efficient marketing options, including meta-products and innovative me pricing models.

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Five Ways to Get New Team Members Up to Speed

Managing new team members can be challenging, especially mid-project. Here are some tips for getting employees up to speed quickly.

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The small wins innovation process

The stage gate innovation process has many drawbacks, so a simpler and faster process called small wins innovation has been developed. It consists of 6 steps: goal, create, test, measure, learn, and share.

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