How to generate ideas with brainwriting?
Brainwriting is gaining popularity among businesses as a means of generating creative ideas from employees to solve tough problems. It is similar to brainstorming in that it encourages group problem-solving, but participants write down their ideas anonymously on a piece of paper rather than discussing them aloud. Brainwriting solves some common brainstorming challenges such as dominating voices, false consensus, and difficulty for introverted creative minds to express themselves. This article provides tips, tricks, and different methods for conducting a brainwriting session, including Brainwriting 635, Brainwriting Pool, Idea Card Brainwriting, Brainwriting Game, Constrained Brainwriting, and Mild Constrained Brainwriting. Brainwriting is suitable for large groups, new groups, situations requiring quick solutions, and those with less experienced moderators. This article provides insights to get the most out of every brainwriting session, including being clear about the rules, allowing participants to do some homework on the problem statement, and creating an affinity diagram.