Brand Experience Strategy Mistakes - Even though “It’s Just a Blog!”

Brand Experience Strategy Mistakes - Even though “It’s Just a Blog!”

Not having a blog on your website can translate to fewer opportunities to connect with and add value to prospects and customers, resulting in missed sales opportunities. If your business does have a blog, it should be updated regularly with valuable content. Sporadic updates convey that there is not much of value to share, or worse, that the brand is behind the times or ignores its brand experience.

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More Innovation Resources:

The Why, What, and How of Management Innovation

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Strategic Renewal in the Business Model

The race for strategic renewal and innovation is crucial for survival in a fast-changing environment. Companies need to quickly adapt their business models to address their customers’ new needs.

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Open Innovation

Open innovation is a practice that involves sourcing ideas from both internal and external sources, and it has become a vital marketing strategy for many organizations.

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