Bill Gates talks about the Green Premium, and what innovations are going to save the planet

Bill Gates talks about the Green Premium, and what innovations are going to save the planet

Bill Gates recently spoke about the Green Premium, which is the higher cost of sustainability-focused products compared to traditional ones, and how innovation can help bring those costs down. He cites the example of solar power, which has seen a decrease in cost by more than 89%. However, there is still a need for infrastructure investments in developing countries, and innovation is necessary to make sustainable products the most affordable and logical choice for consumers worldwide.

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