Successful innovators outperform other companies by a wide margin, but many innovation attempts fail because organizations focus too much on individual ideas instead of refining them for maximum value. Innovation is a tool for solving problems and driving business results, but there isn't a single approach to success.
Jobs-to-be-Done (JTBD) research combined with design thinking can enhance the front-end customer understanding and the products that come out of it.
Instant Coffee is a new online tool to help teams with brainstorming and collaboration, using virtual sticky notes on a canvas.