The topic, industry or customer segments that the company is working on, is not clearly defined.
An Innovation Roadmap is a strategic plan outlining the steps to evolve ideas into marketable solutions, aligning with business goals.
The type of human motivations that derives from factors or reliance on a person’s inherent aspirations and interests.
Something customers deeply desire, but doesn't exist or they're not aware of as a solution
Learn about the benefits of Orange's crowdsourcing platform, Imagine, in capturing fresh ideas and building a community of passionate users for innovation.