A new or improved service delivered to a customer or market which costs less to operate, or sells at a higher margin.
The process leading to technology acceptance. Technology Adoption is also a model forecasting product user adoption.
Acronym for substitute, combine, adapt, modify, put to another use, elaborate, reverse. A brainstorming technique using action verbs.
A napkin sketch is the simple drawing of one single idea, explaining what the idea is about without going into details how it works.
Learn how to tap into the potential of multi-brand customers and increase your sales growth by creating new products, providing new features, boosting performance, or offering new services.
